User-Customized Outdoor boards
Promoted on-site at the Texas State Fair, our online toolbox allowed small companies to get some big exposure courtesy of Ford. And we made it pretty easy to use.
The first step asked companies to describe exactly what kind of business they were into.
Next, they picked out a truck, entered their company info, and created a logo for their company.
Finally, they were given the opportunity to share their new billboard via social channels.
And once their billboard appeared along Interstate 30?
We snapped a photo via webcam... and emailed it to them.
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